Onwards from Osnaburgs. The rise and progress of a Scottish textile company, Don & Low of Forfar, 1792-1992

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  • Name Diversification strategies

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Scholarly work and commissioned history by Don & Low (Holdings) Ltd on its bicentenary. Uses firm's very extensive archives. Largely a narrative account with a strong focus on the post 1939 period. Deals almost entirely with the Don family business and not with the Low business with which the Don business merged in 1960. Offers much insight into Scottish course linen [osnaburgs] and jute industries. Chapters are: 'The context - the Dons and the Scottish course textile industry, c1700-1992'; 'Origins and foundations - The Dons and Binnys'; '1815-17 - difficulties and Wiliam's death'; 'The era of Robert Don, c1817-45'; 'Expansion - the halcyon days and beyond, c1845-1904'; 'From incorporation to the First World War, c1904-18'; 'Labour relations and industrial conflict, c1880-1918'; 'Gloom and reconstruction - the interwar years'; 'War and peace, 1939-c1960'; 'Low Brothers and diversification, 1960-65'; 'Changing focus - from jute to polypropylene, 1960-75'; 'Growth and consolidation, 1975-86'; 'Shell. The end of an era and a new beginning, 1986-92'