'Taste and textiles. Selling fashion in eighteenth century provincial England' in J Stobart & B Blonde (ed), Selling Textiles in the Long Eighteenth Century. Comparative perspectives from Western Europe

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  • Name Consumption, consumerism & associated ethics

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Deals with the retailing of textiles through shops of provincial England focusing especially on fashionable Indian textiles - printed cottons which in 18th century England were markers of status and fashionability. Explores range of textiles stocked drawing on analysis of probate inventories, 1661-1752, to provide a picture of retail processes and changes in them. Deals also in use of printed media by shopkeepers to sell their wares including their role in driving or responding to shifts in taste and fashion