Cars. Analysis, History, Cases

Topics:

  • Name Comparative international studies

Countries:

  • United States

Library:

Groups:

Notes:

Scholarly account dealing with the international industry in the 1980s with some perspective to the 1950s. Seeks to 'characterise the essence of car manufacturing but also explain the links between production, market conditions and financial results and constraints' using its analysis to 'challenge fashionable views on the car industry'. Considers in particular the failure of British Motor Corp / British Leyland which is not seen as the result of production organisation weakness. Organised in three parts: 1] 'Analysis'; 2] 'History - 'Ford and Toyota - myth, romance and illusion' and 'BMC/BLMC/BL - market led failure'; 'Cases' - 'Western Europe - the weak industry and the irresolute confederation' and 'America versus Japan - bad companies and different social settlements'