Fashion's Favourite. The cotton trade and the consumer in Britain, 1660-1800
Details:
- Author(s) Lemire, Beverly
- Publication type Monograph
- Year published 1991
- Pages 224pp; illus
- Publisher Oxford University Press for Pasold Research Fund
- Place Published Oxford
Topics:
- Name Consumption, consumerism & associated ethics
- Name Marketing inc brand & product development, distribution, etc
Countries:
Library:
- Name British Library
- City London
- County Greater London
- Country England
- Postcode NW1 2DB
- Visit British Library's website
Groups:
Notes:
'Considers the relationship between a single commodity [cotton goods] and its consumers' in the context of the consumption in the 17th / 18th centuries of fashionable calicos imported from India and, in the later 18th century, of cotton goods manufactured in Britain by the emerging cotton goods industry. 'Assesses the social and economic factors of fashion and commerce'. Sections include: 'Popular fashion and East India trade - the advent of cotton textiles; 'Domestic demand in the eighteenth century - the British market for cotton textiles; ''Who will buy?' - the consumer process and the cotton industry'; 'Distribution and sale of British cottons in the home market'; 'Marketing fashion - cotton clothing and the ready-made clothes trade'